Zac Bowling

Hackathon legend and silicon valley engineer at Apportable

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Last mile groceries

My apartment happens to be above a Whole Foods in San Francisco and my friends often say to me that if they lived above a Whole Foods they would eat there constantly. While I like Whole Foods, it doesn’t have everything I need or want unfortunately and I don’t always have time to shop for myself.

That’s where services like Instacart, Amazon Fresh, Google Shopping Express,, and Postmates come in to hopefully save me time.

As a startup guy and engineer, I think the last mile logistics space is super interesting. It’s a hot space and ripe for disruption and it’s fun to watch different companies attempt to survive in it. Uber, Lyft, Flywheel, etc are all trying battle it out with ride-sharing, but for me, groceries are a bit more complex of a problem. Bigger inventories, more possibility for optimization, and a bigger set of UX issues to solve for the end user.

Not all of...

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GTFO of my menu bar

Seriously apps. This is my space and you are trespassing.


I don’t mind after I install your app that you add a menu while you are running.

I don’t mind you sticking around up there if there is an expectation that you have some usefulness running in the background for me (IM clients, syncing tools, quick access to hardware features, etc).

But what I can’t stand is you moving in unannounced and not giving me an easy preference or option to kill your damn icon. It seems the most useless apps and features (usually bundled with other bigger apps like updaters) are also the ones that seem to want to move in. I have no use for you so why the hell do I have to look at you?

I’m looking at you:

  • Adobe Updater Icon - removal instructions
  • Google Chrome Notification Icon - complaints and removal instructions
  • Google Music Manager
  • Dozens of other menu bar apps in the Mac AppStore


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Developer Evangelism

It’s a strange kind of responsibility. Going to conferences and hackathons, slinging what you do to devs and prospective customers, maybe getting them to use your API or SDK, hoping they will remember you when they do that next project, and maybe find a good lead from that dev that can use you today. We also hold office hours and meetups and encourage everyone to come by. There is also bit of recruiting in there as well when you find the really exceptional devs using your product.

That’s pretty much it. You are pretty much a representative and face of your company, expert in all things technical. On top of that you are the liaison of sales, support, and on some level the marketing message of your company. Everyone I meet I try to follow up and get in contact with the right in my company.

At Apportable, we develop a product that is specifically tailored for devs and companies to make...

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